Case Study

Parachute Home achieves 40% cost reduction with Simplr’s pay-per-resolution model

Cut costs without compromising CX


With retail stores closed and national stay-at-home orders in place, it’s more important than ever for retail businesses like Parachute Home to deliver exceptional online customer experiences.

Parachute Home makes premium quality sheets, towels, robes, rugs and “all things soft and wonderful.” Founded in 2013, Parachute has grown into an e-commerce and Instagram Shopping powerhouse. Additionally, it has ten retail stores in the United States.

The company partnered with Simplr in 2019 so that it could scale its high-caliber online customer experiences in an affordable and efficient way.

Since partnering with Simplr, Parachute Home has experienced an impressive reduction in cost-per-resolution and achieved best-in-class email first response times. Here are the results of this ongoing partnership:

  • 40% reduction on cost-per-resolution
  • 10% increase in customer satisfaction score
  • 95% of emails answered within 24 hours

Simplr’s cost-per-resolution pricing structure ensures that companies like Parachute Home are only paying for resolutions, and never for downtime.

For more information on how to effectively cut customer service costs without sacrificing amazing experiences, meet with a Simplr team member today.

“Simplr has helped Happiest Baby convert 20% of live chat messages into sales."

About Simplr

Simplr® offers companies a human-first, machine-enabled customer experience solution that meets the demands of the NOW Customer across all digital channels. Offering a combination of a uniquely talented, flexible, and scalable staffing pool, AI-based technology, and actionable intelligence, Simplr allows companies to immediately expand their customer service capacity and engage customers with speed, empathy, and precision. With Simplr’s NOW CX solution, premium brands are eradicating customer neglect, turning browsers into buyers, and turning NOW Customers into fans. Simplr is funded by Asurion, which continues to support its growth.

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